I’m working on courses now, so course development, working on online membership portals, just to get people to get more insight, more information over a period of time for me it is only the right progression in the right direction. So having the right team in place obviously has allowed my podcast editors right! I still have my design and just let my web developers, I still have my app developers. I still have a variety of different people. The goal is now, obviously, I’m going to maintain my clients and I’m going to keep grow my clients and then I’m going to start building and building and building Boss Uncaged to where that’s going to be probably my main focus moving forward.
I mean, that was one of my final questions, like what’s next for S. A. Grant? So, you know, the course development and then the books and in the podcast and, you know, see where it kind of goes from there.
So next for me, it’s just looking at this space. And, you know, we’re talking about business strategies. We’re talking about monetization of wealth. The only real way to do that is you have to have things in place that are. Not replaceable, but replenishable.
Boss Uncaged is a bi-weekly podcast that releases the origin stories of business owners as they become Uncaged Trailblazers, Unconventional thinkers, Untethered trendsetters and Unstoppable tycoons. We always hear about overnight success stories, never knowing that it took 20 years to become a reality. Our host S.A. Grant Conducts narrative accounts through the voices and stories behind Uncaged bosses in each episode guest from a wide range of backgrounds sharing diverse business insights. Learn how to release your primal success through words of wisdom from inspirational entrepreneurs and industry experts as they depict who they are, how they juggle their work life with family life, their successful habits, business expertise, tools and tips of their trade release. The Uncaged Boss Beast in you welcome our host, S.A. Grande.
Welcome back to Boss Uncaged podcast on today’s show, today is the recap of the half of the season that we finished so far from episodes one through Episode 14 on our show today, our actual host is going to be what name you’re going to use.
I mean, you got like 75 aliases, so
I do not add them still. Alex.
the everybody but mama ,
everybody but your mom. So we got Alex. What last name are you going to use?
Oh, I guess I can use officially Grant now.
Oh, very good. So Alex Grant on the ones and twos hosting the show today. So how are you doing today?
Pretty good. How about you?
I’m good. I’m always on his own, so.
So set it off.
All right. So like you said, halfway through the first season of Boss Uncage Season one, it was kind of one of those conversations we were having saying, hey, one day you should do a podcast. And it’s like, OK, I’ll do it later. Do later, do it later. Now, you have way through the first season. So, I mean, how’s it going so far? Let’s just start there.
I think the best way to explain it, it’s better received than I expected it to be. It’s kind of I think I’m at the point now where I’m debating why should increase the volume a little bit and meaning not necessarily the amperage on the audio, but more so, just more episodes, maybe switching it from a biweekly to possibly a weekly podcast.
Yeah, I think definitely everybody will want to hear from you a little bit more, even if it’s not an interview every single week. You know, if you want to interject a little bit and kind of spit some of your knowledge on the world as far as business or maybe what’s going on the environment at the time, I think people like to hear that we’re not going on. Dana, Dana
but how really has the journey been? I mean, people can sit there and say, hey, I want to wake up, I want to create a podcast. And yes, you can get on your phone, put your video up there, have a computer sitting there and basically create a podcast probably within a couple of hours. But I know you very well and it has been a journey. So talk a little bit about how it started from like an equipment standpoint where you started to where you landed. Now, you could tell everybody about the upgrade in your computer, which is not what you wanted to have to do. But,
yeah, yeah, yes. I mean, going back to the first episode of the season, you know, we just talk about the systems, guys. I’m always trying to figure out and solve problems and make it a little bit convenient, a bit easier. So, I mean, the systems that I have in place right now, I mean, obviously the studio kind of rebuilt the home studio, made it more of a system. But, you know, I can kind of work and play all in the same time. But I kind of made my studio into a half gym studio. So it just kind of works right. As far as like the software goes and the hardware is I mean, I’ve definitely got some some upgrades even like the microphones we’re using right now like the headsets just seem to be just a better universal fit for myself as a host. And my guess what I’ve learned is that, you know, lives are the microphones you usually see, like on news reporting the microphones that you can’t really see. And they make the people look a little bit section on the screen. But the issue that I’ve learned with lives is I talk with my hands. So as I’m moving, I’m always bumping and scratching the microphones. And a lot of people that I’m talking to, they’re active and they’re motivated and they’re inspiring and they talk with their hands as well. So scratching that I removed the gloves. And then obviously we did like the studio mics, like the ones that you see on most podcasts and, you know, the ones that are on arms and they’re adjustable and they hang down. And with that, you kind of have the variable people move around. Right. So somebody pulls away from the microphone, the quality gets lower, somebody moves to the left, they sound it. It becomes a little bit more difficult on the production side to clean up the audio and get things a little bit more level. So I was like, you know, how do I solve these problems? Well, headsets, headsets are like the Goldmans. I mean, no matter what I do, no matter where I move, the microphone is always in front of me. I could get up and jump and do jumping jacks right now and my audience will be exactly the same. So that was definitely one of the fixes software-wise. You know, I’m definitely using Zen caster to do like recording posts covered. You know, before cover was I come to the studio, I go to people. But Zen caster Dotcom is a really big, pivotal point when it comes to podcasting because it allows you to kind of send out scheduling recorded on the fly. And also kind of optimizes your audio as well. And it records it locally to their machine and records it locally to my machine. And then it uploads everything to the cloud and automatically drops it into my Google Drive, which then I automatically update my Excel sheets and then I give it to my editors. So using these things from day one, they won. I was juggling and trying to figure things out, but not me. Today is more systematic. I could record a show and pretty much have it edited in a matter of 24 to 48 hours. Really comes down to my editor schedule. Yeah.
Is that actually kind of a good point to interject, you know, as far as timing like we were? This episode halfway through your first season post, don’t want to say post covid because we’re right in the middle COVID actually. And so post this environment where everything is pretty much work from home digital. And a lot of your recent interviews, which will get you in a second, have been via Zoom or some other kind of video calling app. So talk a little bit about that.
How has podcasting changed? Post COVID? I guess
podcasting at one point in time, it was originally designed to be kind of like the extension of radio, but with anything, there’s always extra bells and whistles or podcasting. Really in today’s market, there are some still traditional podcasts that don’t have video. But, you know, obviously moving towards video and just to put the bug out there and we’re going to be moving towards video. I mean, I’ve been recording video since day one. I just chose not to post them because I wanted to focus more on the craft of the audio.But now that I got the audio quality pretty down back, I got the editing pretty down. Back now. OK, now how do I take it up to the next level and keep the same quality? So the videos will be next. So I just ordered a backdrop. We just shot a couple. I mean, I think like the last three or four episodes that are going to air , later on, we shot them live video to Zoom Zoom as OK, it’s not the best for audio, but the goal is, is that if I can get anybody to be centralized and have decent Wi-Fi and at least they look into the camera and talking to the microphone then on editing so we can kind of clean it up the best we can and move forward.
All right. So good point. This has been an awesome first season. You’ve had some guests on there where, you know, I haven’t really been a part of every single interview that you’ve done. So some of them have been surprises for me as well. And no, you’re not supposed to pick favourites because it’s like picking your favourite child. But have there been and one interview, two or three that have been, I would say, the most fun to do.
Wow. The most fun to do. Well, if I’m going backwards. Right. I think Episode 13 was kind of a gem in itself. And that was the one with Mark Griller and I call him The Walls of Fulton County Director of Innovation and just hearing his passion again. My podcast is designed to help small business owners, to help freelancers, to help entrepreneurs build and understand that there are other opportunities and learn the lessons from people that are in the industry doing it right now. But for Mark, Mark is teaching our kids. Yeah, yeah, yeah, yeah. He’s teaching he’s not teaching our kids the fundamentals of the 1930s. Sit in front of a room, listen, follow instruction step by step, step and repeat. He’s more so break some eggs, mix some things in their bake the cake. And that’s the result. The result is the cake is not the steps in. The repeats of baking a cake is more so the end result of making a cake in the science and technology behind what happens in the process of making a cake. So I’m going to say that’s not my best episode of my favourite episode, but it definitely is one of the wonderfull the most memorable ones because he’s on the same path that I’m following, but in a different demographic
might make sense. I’ll interject a little bit and say the one that I will say I anticipated the most was Wade just because how we met Sir Wade. And you can probably go a little bit into that, how we met him. But he truly just kind of to me, I imagined him as that character from the beer commercials, like the most interesting man in the world, because his story is so mind -blowing, like just his lifetime. Yes. He’s an older gentleman, so he’s had the years to accomplish all this. But the things that he’s accomplished during his time here on the Earth versus, you know, the average person have been like just mind-blowing. To me, that was the most like, wow, he did all of that. Oh, he’s responsible for all of that. Like, talk about how you met
oh what you mean. Sir Evans.
Sir Evans. Sorry. Sorry.
Evans Yes, sir. Evans It was kind of on the whim kind of things. I mean, it was more so thanks to you, because I mean, you wanted to to sign up for at the Alpharetta Public Library had like a writing seminar.
Right. A workshop,
something along the lines. And because we’re in that space of publication and helping people write books and publishing their own books, it was cool to check it out. And while we was in there, I mean, it was like maybe I think maybe eight or nine people in there. And it was a very diverse plethora of individuals in that room. And one that kind of stood out to me was Sir Evans and him and I. We exchange contact information and Sting pronounced to follow up. I followed up with them and like within a week or so, maybe two weeks after that, I was at his house. You know, it was kind of being do my due diligence. I brought my equipment with me, kind of sprung it on him like, okay, well, I’m here, you know, let’s just talk about who you are, what you do. And by the way, I have a podcast is recorded and he signed off on it. And the rest is history.
And are you telling me a little bit about your visit in itself is like a freakin Smithsonian museum of all the inventions he’s created and what he’s done for society and everything. So, yeah, I thought that that was really cool.
Yeah. Yeah. I mean, to that point, I mean, it’s the guy he was part of the original team that created the remote. Controls for the TV, he had patents on GPS and for me was more so, he had the insight to realize that the military had the governance over GPS. But in a short period of time, that would open up the general public, you know, moving past them, trying to keep it to themselves, to keep enemies at bay. And the fact that he understood that while he was in the military and he came out and then he created he got the patent. And that’s the thing that blows my mind. He actually got the patent like nobody took him off. Nobody killed him. Nobody, like, made him disappear. He actually physically got the patent and made millions off of it. So it was definitely a great, great, great interview.
What would you say was the guess that kind of made you rethink the narrative and again, offer a little bit of their opinion? Mine was Richard Boukhari, your friend?
I know. Richard, through you. I met Richard through you. And we’ve had, you know, several dozen or so interactions with him. And I understand his personality. He is, you know, an extrovert. He is the center of attention, this and other. But it’s kind of like listening to his episode and then really understanding how disciplined he is really kind of made me think about the things that I do from the moment that I open my eyes. You know, like his day is so coordinated, I guess in a sense, when the most part and I kind of sit there and thought, like, OK, if I incorporated these techniques into my life, how could my life change for the most part? So have there been any of these interviews that have kind of made you rethink your narrative?
I guess when you come and you asked me a question about narrative. Are you thinking about the narrative of my goals and narrative of my life or just a narrative of the podcast
in any one of the three, really?
Well, I think everybody that I have invited on the show I invited would a sense of wanting to change the reason why I had Richard on that show. It’s just for that reason that I’ve known Richard for over 20 years at this point in time. And I’ve seen him accomplish a lot of different things and a lot of different ways and just his achievements and just being able to pick his brain to kind of understand, like behind the scenes, because like I always say on the podcast, you know, somebody takes 20 years and that’s what that’s the perceived value. Right. And it may seem like it happened like overnight success, but what’s really the story behind it? So being that I’ve been in Richard’s life for the past 20 something years, more than half his life at this point. Right. So I’ve kind of seen those changes, seen those evolutions and and who he is now is who he’s always been since high school was crazy. So you got to think about like if somebody asks you about me in high school and who I am now, it’s kind of like it’s like, well, you know what?
Like this is a completely different person for Richard was kind of like, how did you keep that continuity and not get bored with it for that long? In addition to that, I think some other people that I had on the show, Dr. B, I mean, Dr. B is a great testament to someone that was a military veteran like honored military veteran that became like a doctor. That’s like at the pinnacle point of his career. It’s kind of held on a pedestal. And at the same time, he’s still learning and willing to learn every single day. I mean, just from marketing strategy pocket the things that I know second nature and I’m working with him as a consultant. He gets every aspect of what I’m saying and he wants to either adapt what he’s doing or add on to it or and keep building to keep building. I mean, for me, he’s a lifelong learner. No matter what it is, longus is interesting to him. He’s going to continue to keep growing and continue to keep learning.
OK, that makes sense. Definitely. Who would at this point and no one is only halfway through the season. Who are you thinking about bringing back for a second interview?
Wow. I was I’ve even thought about talking, you know, not to pat myself on the back, but just in my lifetime, I’ve collected a pretty large Rolodex of individuals that I have a list of that I would love to have on the show.
Oh, that’s a good point. That was my next question. Who do you want to interview? Who you interested in being
a man without naming names? There’s right off the top of my head, I think about ten, fifteen people like I forgot name names. Right.
So go for it.
I think Sue’s name, she’s like our neighbour. She lives like, you know. Right. But I’ve seen her kind of go from being more of a medical illustrator, medical admin director. She’s a chef. I’m like that. That’s a huge leap.
it’s a huge leap. And she’s dedicated to it. She’s passionate about it. So, I mean, definitely her. Loreta Houston is another one meal. We went to school together. I met Trent Zulueta.
yeah. And just to see her journey right at one time, she was a graphic designer. Right now she’s a graphic designer. We met when we was in Web development together that she went from web development, started taking random cameras. I remember like a first few pictures that she was posting on Facebook, like pictures inside of her fridge with superheros, pictures of her daughter when her daughter was like a teenager. And now she’s like taking pictures of famous people on the cover of Sports Illustrated. She’s at that point to where, OK, you know what she’s like went from zero to like three hundred. And it didn’t happen overnight. She had a long journey and every single aspect of her journey was creative, but she kept on. Growing and modifying until she found her purpose and the purpose of photography, that’s just a couple to name, like maybe two of them right off the top of my head. But I mean, I have a list. Like every time I see somebody on Facebook, I see them Instagram. I write them down and I’m like, OK, I got to get this person on the show. And keep in mind, like, I haven’t really sent out and haven’t really stalked anybody at this point. And yet, like,
I’m coming this way,
it’s definitely like once I get on it, it’s going to be like I’m going to be like that annoying fly past that. You can’t slide away because it’s not just about the ratings of the show. It’s more so like your stories, man. I mean, you guys have some serious stories that I just want people to hear and understand and learn from them. I think one of my latest episodes that was totally Odey and with him when we were I went to school and he was like an admin. He was one of the first people that hired me as a not necessarily more like a freelancer. And that’s when he was like more into hip hop. And he had like little group guys and they were like, you know, rhyming and stuff like that. I designed the logo. Is this a marketing Newsom album covers for him. But fast forward 20 years later, his daughter Meka.
Is like a major superstar on on Instagram. And I end up working on her logo and working, you know, her and her significant others logo and seeing that brand grow to what it is right now. It’s crazy because, I mean, she has like on a million-plus followers. She drops anything and it hits like 20000 active results in like an hour or less. But it came from the legacy of knowing the day and now I’m helping his daughter. So it’s kind of like that legacy that passes on and on and on. So I definitely want to get Nico on the show as well. I mean, she just had a baby like three days ago, so. But I mean, obviously, post when she gets settled back down, I definitely want to get back on the show as well. Just understanding you come from your background. Your dad is doing it. And the fact that I’m in that circle, which you and your dad is going to be great to have them on, you know, counterpart and episodes.
Yeah, I think that’s a really good direction. Two points that you just made were career pivots like you’re going one direction and then you have that direction to help you kind of discover maybe what your passion is. Or maybe that direction takes you to a point where you like, hey, I don’t want to do this anymore. I want to do this. And so you go into corporate America and then now you’re a chef or you go into graphic design, web design, and now all of a sudden you’re a world-famous photographer at this point. And the other point being a legacy. You know, you have Tom DiLeo and you’ve known him for 20 years, 20 plus years or whatever, and you’ve seen his growth and now you’re seeing the growth of his children crazy.
Now is one thing like you’re talking about richer. So they’re no richer from high school to see him grow and expand and do everything he’s doing. But it’s the same thing with Tom DeLay. So to see his daughter that’s in her early 20s, doing the same thing that we were talking about 20 years ago, it just blows my mind that one I’ve been in a game that long, right.
A little silverback.
And two is just the results. Right. Seeing the legacy’s being built right before my eyes is definitely it’s a beautiful thing.
It’s a good point. So I’m going to pivot a little bit and again for the timing of the show. It’s 20/20. We are probably less than two months now, less than three months away from a very big political election. Coming up, very kind of tumultuous time in society. You know, we’re dealing with covid. We’re dealing with an election coming up. And the other side, whatever side you pick, that’s truly up to you for the most part. But you did get a chance to interview a politician during this first half of the season, Alberto, who has like a thirty-year political career. Tell me a little bit about that interview and maybe if you can kind of think of some ways that, you know, he’s been in politics for thirty years and just how the climate is changing. You know, his I, I say the demographic, but now his voters are changing like he’s going through generational voters after 30 years. So talk a little bit about that interview, you know what I mean?
Believe it or not. I mean, when it comes down to politics, everybody always sees it as one side of a coin. Right? It’s either Republican or Democrat. But, you know, All kind of sits off to the side overview in both parties. And he’s an independent, but he understands the system.
he’s been in the game long enough to kind of have the pain points and getting him to get in that seat. I think it’ll be definitely prosperous for for the state of Georgia. But in reality, it kind of opens up to other options outside of the Democrat or the Republican Party.
Now, the reality of the Democrat or Republican Party losing the stronghold that they currently have is going to be, like I always say, it’s going to have to be like aliens are going to come into the planet to kind of really change the scope of that two-sided coin.
I think his viewpoints are definitely solid. I think I didn’t want to make this podcast a political pockets. I mean, is a million political podcast out there. But at any given time, anybody on my show could definitely drop politics. But a reason why I brought him on was one I was working with him during his campaign with two one of his main camp. Focuses are towards small business owners. It’s the kind of help them and guide them and let them understand how politics can work in their favour. For me, that was a really big because a lot of times when you think about business owners is either one or two things you were complaining about taxes, were complaining about the employment laws. It’s always some drama as a business owner or as an entrepreneur, but he understands because he’s a business owner as well. So just having that conversation with him I think will definitely be helpful to anybody to kind of listen to the episode. If you’re going into business and you want to understand what kind of politician really do for you behind the scenes.
All right is a very good point. Like those two worlds time, very, very close together where there are people want to believe it or not. So it was a kind of one of those episodes that I listen to where I learned a lot of things that I haven’t really thought about in the past. And, you know, whether it was kind of that thing. I said, hey, do I vote for him or not vote for him? You know, I wouldn’t say that, but I would say definitely it kind of opened my eyes and change my impression of politicians and their kind of relationship to the business world for the most part. So I thought that was good, changing a little bit. Like I said in the beginning, we’re in covid or not post COVID and pre COVID . How would you say businesses have change post covid or really for you or for the world? Actually, like what has changed about your business, meaning this terrible 360 part? And then what would you say has changed as far as how people do business in the world?
Well, Colvert is one of those things where I look at it kind of like it’s the Great Depression all over again and a different viewpoint, but more so the mental anguish and stress that people but business owners in particular are being faced with. And I think that changes how they do business. And so the point is, is like a lot of people are looking for perfection when in reality it’s there in survival mode and their demands are way more higher than if things were good. It’s kind of like the whole complex of when things are good, things are great, then things kind of slip through the holes. When things are not good, things are not great, that everybody wants all the I’s to be dotted, all the Trees to be crossed. And it’s kind of fun to find equilibrium. Things are going to slip through the gauntlet every once in a while, but it’s more important to look at the results. It’s not about the perfection, it’s about the results. And I think a lot of people lost and they just want perfection and they think perfection is going to cause results in all reality. That’s not true. That’s 100 percent not true. It’s about figuring out the problems and applying solutions to it. So as far as on the 360 sides of things, and I’m very frank about it, like in the past but 60 days my website has been down. I completely took the website down just for like update reasons to kind of rebuild it, to kind of change the brand, because the brand is sort of reinvented and brand about like six times since 2000. And now is at that point to where. OK, now I have to really think about that brand and put it back out there. But work is coming in probably tenfold, right. With the website being down partly, I think is because what I’ve learned in the past few years is not necessarily about marketing your services. It’s about utilizing your services to market yourself. And what that really means is like this podcast, for example, I can go out there and preach about podcast and this will podcast because I do for you. And this is the steps that we take to build a podcast. Or I could just create a podcast that day. And it’s the same thing with, like books I could talk about. We could help you write your books, we help you publish your books, become a number one top seller. Or I could just produce books. And by default, by doing these things, people kind of see what your services are. Oh, you do books now, OK? You do podcasts or you do this, you do that. And so of them acting for your website, they’ll just go to your podcast,
listen and kind of interview in that like.
Yeah, yeah. And I’m really big on systems in the sense that I don’t want to be the bottleneck. Right. If I have to deal with 25 calls and when one hour then I’ll become limited because I’m the only person that’s going to be able to respond to those calls. Or I can get somebody else to answer the calls. But if I have a podcast out there, well, guess what? When they actually send me an email, send me a call. It’s about distinct details. It’s not about can you record a podcast that’s already answered? It’s not about the quality of the podcast that’s already answered. It’s not about how long would it take at all those general questions and actually didn’t like the general bias is really out the window now. They’re looking at, well, he’s done all this, what’s the result and how could it work for me? And now we get into a consultant conversation. We’re not getting into an hourly conversation or how long would it take, how much it costs? None of that really matters is what what’s the results? And I can tell you, since I’ve started a podcast and it’s why I was like, I need to up this up to weekly. And I just wanted to kind of get it rolling is that I’ve probably gotten more leads and referrals to my podcast. Just being out there then. Before, when I was doing marketing or paid marketing,
it makes sense, always kind of an indirect marketing, they’re like, hey, I’m listening to your podcast. He knows how to create a podcast. I want to podcast for my business. He’s written books. I want to write a book one day.
do you help people write their books and there’s a new client. Yeah. So it completely makes sense. I want to go back a little bit and talk about, you know, how businesses are starting to kind of pivot with this new environment. COVID kids are not going back to school and going to this virtual learning, which is people have their opinions where there’s a good thing or a bad thing. One of your probably closest, oldest friends first episode, tell the Beast what was the optimist, the serial optimist.I think it was OK. But, you know, so when everything started to change, I know for me, she was one of the first people I thought about because I was sitting in the room doing you guys his first podcast and just listening to her story from like she grew up in an entrepreneurial family, you know, so it was kind of like this thing that you’re destined to be. So when things started to change, she was my first thought was, oh, how is she pivoting? How is she doing in this and other ? So I don’t know if you’ve talked to Tao since everything has changed in this and other. But, you know, you guys have very personal conversations, so you don’t have to go into any detail about what you guys talk about. But if you’ve talked to her, how is she changing what she does?
That’s definitely a loaded question and kind of follow up on that. I mean Tao, was my first guest on the show? Because I always feel indebted to tell because I wouldn’t have been where I’m at right now if Tao didn’t give me the extra push, because I was more so at the mentality of, OK, if you want to get rich then or do you want to become wealthy, then you kind of work and you kind of figure things out. And Tao was kind of like, the hell with that shit. Like, What the hell are you talking about? I was disillusioned cause I didn’t come from an entrepreneurial background. I was trying to figure it out. I knew inside of me I was entrepreneurial, but I didn’t know how to do it. So Tao would just kind of like do just do it, just do it, just do it. Just do it. And finally, she kind of slowly groomed me into to where I had to fall off the cliff. And that’s when I was working for a company and everybody got laid off. And at that layoff moment, I was just like, I’m not going back to nobody to go now. So for me, it’s kind of seeing her build to where she is right now. And then covid happened. I can kind of see the waves in her. Like I know her brain is always turning and always processing because we both share that same commonality of DNA no matter what happens if she got shot. OK, how much time do I have before I bleed out my OK, what can I do to transfer the information in my head to make sure I live and make this thing move on? So to kind of see her go through ups and downs currently right now. And I always keep tell her in the personal conversations saying like whatever you’re going through right now is no different than what you’ve been through before. Yeah, the only difference now is that now you’re going to have to overcome it again. But in the moment, that’s going to be kind of difficult because she’s in the belly of the beast right now, much like I was an ability to be. I almost feel like I said I feel indebted to her to be like, OK, look, man, you did it for me back then when I was lost. And right now you’re not lost. Right. Is just clouds in front of you is just fog. But then the wind will blow in, the clouds will pass, and then you have that clear path. You just got to stick on the path. Yeah, makes sense.
If anyone has not listened to the first episode, you should OK, finish this one first and then go back to the first episode and listen to tell story. It is incredible and amazing and a long history and like I say, legacy of entrepreneurship and like you said, moments of belly in the beast , moments of do I go right, do I go left? And in this current environment where hundreds and thousands of entrepreneurs are having that same kind of conversation with themselves in regards to their business, you know, really kind of gives you some perspective on things. So I thought that was I know when I well as favourites, but it was one of my favourites. Definitely.
Yeah. Yeah. And to her credit, since she’s a dad because I mean, she has a storefront and anybody with a storefront kind of really I mean COVID changes the situation. If your storefront does not have a digital preference or a digital way of making money online, then you kind of become very limited. Or if your industry is kind of dependent on being in front of people like, you know, parties, clubs, she’s kind of in that space, but not in that space. So she kind of got hit really hard. But her adaptation has been crazy, her up temptation that and I’m just kind of like, look, just keep going, because seeing her go from selling bean bags to share butter and doing all these different things to get to the point to where she was doing good or tatoos to where she is currently to have a storefront that provides multiple different services. I just think she’s really on the cusp of her next big whatever it’s going to be, she just needs to keep piling through it.
Yeah, definitely. I know when we did the interview with you, you know, since. You may had been a year, but I guess it’s been a few months ago for the most part. One of the things you talked about was systems. And yes, we touched a little bit on that. But you also talked about delegation and your teams. Have your teams changed, grown, expanded? What is your team look like now?
I remember how big my team was then, but I’m about maybe 15 to 20 people just once. I would think maybe it’s grown and scaled and it really comes down to the diversification of our services. And the irony is that everybody I was using for client based services before, I’m trying to rebuild internally, hence why I took down the street with this new website, and I’m focusing more so on the boss Uncaged brand. So with that being said, the next phase of development of boss uncage, the whole survival also taking the verbal education and making it more so tangible education. I’m working on courses now, so course development, working on online membership portals just to get people to get more insight, more information over a period of time for me is only the right progression in the right direction. So having the right team in place obviously has allowed my podcast. Yeah, right. I still have my design and I still have my web developers. I still have my app developers. I still have a variety of different people. The goal is now obviously I’m going to maintain my clients and I’m going to keep growing my clients and then I’m going to start building and building and building Boss Uncaged to where that’s going to be probably my main focus moving forward.
I mean, that was one of my final questions, like what’s next for as a grant? So, you know, the course development and then the books and in the podcast and, you know, see where it kind of goes from there.
So next for me, it’s just looking at this space. And, you know, we’re talking about business strategies. We’re talking about monetization of wealth. The only really way to do that is you have to have things in place that are. Not replaceable, but replenishable, so the best way of looking at that is books, right? I always thought of a book because books is kind of like the gateway drug of choice, right? It’s kind of like to anybody that has written a book before you write a book, it seems extremely difficult. It seems extremely hard. And actually talked about that with Gabe gave from Wringer Consulting Agency. I think it was episode I recorded before. Tangelo data is going to come out after this episode, so stay tuned for that one. And he was just talking about like, you know, how do I do it? Like, you know, he was there when I was writing my first book and it took forever, OK? Took forever and a day to get that first book done. But now it’s like everything is just rolling. So, I mean, minus the first two original books I’ve written, I’m on book four or five at this point right now. And so the goal is for this year, like I’m going to keep on producing content with not just posting on Facebook, not just posting random content, tangible content that says, OK, if you’re reading this, then do this. If you’re feeling inspired by this, then take an action. That’s the only way that inspiration and motivation turns into results is you have to actually take action to get from point A to point B.. I can’t say I want to go upstairs and get me something to drink and think about it. I’ve got to get my ass out the damn chair, go up the stairs, open the fridge, get the drink. And then I still got to open whatever it is, pour it out. You have to do the steps to get the damn results. So that’s the next step. And I’ve cut back on a lot of things. I’ve cut back on like Posten in general. I was just posting like quotes and motivation stuff online, you know, how to systematically rolling and that’s all cool. But I’m like, it needs to be more tangible, it needs to be more effective and needs to have more results. So the next wave of the marketing I’m coming out with is going to be a hundred percent result driven content.
Sounds good and kind of hinting. I know you’ve been dropping little nuggets about the second half of the first season. So can you kind of give everyone a glimpse into I know you’ve already recorded some of the episodes for the second half of the season, but kind of give everybody a little insight into what they’re going to look like. Sounds really exciting.
So, yeah, I mean, the first half was just kind of like me feeling my way and people that are like close to me and people that I’ve worked with in the second half is the same, but a little bit different. Like after this episode, the next episode is going to air is Molano and see Molano Mizzi Milano from Richard.
before Richard had moved to California and he kind of like passed that torch and me and Molano have been kind of side by side building his marketing and building his brand for a long time. So Milano’s episode is kind of like a Tufo. He’s he’s a really big entrepreneur, multiple businesses. And on one side of the coin, he’s like a model and he does a lot of fashion, you know, and the other side of the coin, he does non-profits and he’s like, you know, Ivy League trained. So it’s just kind of like his. Ah, yeah. Left brain is right brain, right? Yeah. They’re working in sync. And then after that is great Caesar, great Caesar duties, industry legend. And when I tell you that Greg has done some things in the marketing industry, like anybody that knows marketing, if you say , Greg Caesar, they’re going to be like Greg Caesar, Greg Caesar, like Gracie’s a great Caesar and it’s kind of I will saving like the second half of the season for like these people not to say that they’re better or worse than the first half of first first guest that I had. Great. Caesar is a guy that’s obviously in multimillions, right. He’s moved products, digital products through Amazon, and he’s moved things to where his circle of people are all multimillionaires. But he’s so humble You could meet him on the street and you wouldn’t know what his worth is and you could have a complete conversation with him. He’ll give you insight and give you Jules in the next. You know, if you take action on it, you’ll get results. So that’s the episode after that then. Emmi, which is my podcast editor. Oh, yeah. So to him in the mix, which is kind of like he’s done a great job editing. Right. But the beauty of it is I wanted that episode to probably be shot in more of a light on what outsourcing really looks like. So Emmies in West Africa. Yeah, he’s about six to eight hours ahead of six hours ahead of me right now. But when he edits a podcast, I had a conversation with him before, like which is crazy. This is this his work ethic? It’s like he would send me a message and be like, OK, I need an extra hour. I’m going to make the deadline, but power’s out. I got to get gas for the generator,
you know, light work.
Yeah. Yeah. And then was another time that he would just like. Yeah. That it’ll be done by Sunday or whatever. Just, just give me 24 hours to recover from malaria.
Wiped clean a cold not. No.
Yeah. He does like to miss deadlines. His attention to detail is phenomenal and he knows what he’s doing. So I mean it’s like I had to put him on a show. It was just kind of like, dude, like he’s an entrepreneur himself. You know, obviously he does multiple different podcasts, not just mine, but he’s been doing podcasts, editing for like years now. So I was like, dude, I got to have you on the show.
Yeah, this is great. And, you know, we talk about your teams and your teams all over the world, and he is a member of your. So, yeah, I think it would be a great episode.
Yes, ajar, so ajar is this guy that created some software. He’s a software guy on the front end. But on the back end, he’s more of like an equity investment guy. Right. So he’s based out of New York and he created this application called Woofy, which is an automation system for posting. And I’ve used it. I mean, you probably see my posts and they’re all coming from a system that allows me to put in an Excel spreadsheet with a hundred a thousand three thousand images and content, and it’ll post it on a particular schedule. This guy is a monster because the conversation that we had, he was like he he started with less than 2000 books, started the software. He was on TV shows raising equity. He’s on like a second or third equity raise and he’s growing this monster of a company that potentially will probably get bought. He’s on that track to get purchased. He’s adding features. He’s adding things. I mean, we talked about Tick-Tock. He’s added tick tock. You know, you have to think about tick tock. It’s kind of one of those things like how to help you automate tock the way he has that building. So, I mean, he’s definitely gonna be another good one after that is going to be Jessica. And I’ve been trying to get Jessica since I got time.
Exactly. It’s been a long time. Yeah.
So, I mean, I think it was kind of her biting her nails a little bit. And I had to get to like Episode 12 for her to realize is not going to be that bad. Right.
She’s great at what she does. She’s a great real estate agent. Right.
And she’s been moving products and she’s based out of Savannah for me, is kind of seeing her grow as well, because I remember she used to live in Kennesaw and then she moved to Savannah and then she became a real estate agent. And all this happened like in the last ten years, ten, maybe fifteen years max. So to kind of see her go from figuring it out, trying to figure it out to where now she has systems in place and is working. And I think even on the episode she was talking to, I think she sold, like, I think active revenue of like a million dollars and like two or three years or whatever it was. It was kind of like, dude, like that’s pretty major considering like less than ten, fifteen years ago, you weren’t even in real estate. Right. Right after that is Dominic and Dom and I go back. I think he’s probably the oldest connection I’ve had on the show so far. Him and I go back to middle school.
yeah. But Dom is it’s always been a monster, right? I call him Dom Aflex for sure. Right.
Your nicknames for people I’m concerned about mine is every day.I think it’s just
Dom is a monster man. This guy I’ve been watching Dom for like the past ten, fifteen years and I’ve been doing Masari 360 thing. And he originally started off doing like landscaping and then he realized do landscaping. There was an opportunity for him to get not corporate clients, not general business clients, but government contracts. So he kind of grew his business to like I think he said, like one of the top three in the nation.
Then he sold it.
So now he does wholesaling think about his track record. Right. He came out of nowhere, figured it out, but a company sold it and now he’s on to whole selling. And I think they’re averaging like, you know, five point something million dollars annually right now per month. They’re selling like one hundred units, which is just crazy. Right. When you think about it, in the last 60 days, how many units did you move?
So it’s a testament to going to that looking at that history of knowing him since middle school and and his wife as well to his wife went to middle school with us. Oh, that’s great. So it’s just kind of like this crazy thing is she works in office with him. So I think that the story that he tells is just definitely a great one to kind of see how once you figure things out, things just work. Even at the five million mark, he’s kind of complex. Wasn’t exactly timely.
When he hits ten million people, it wasn’t fifty million that there’s no stopping him. Really. Right after that is Gabe. Gabe from Ringer and Gabe and I worked maybe like like I said earlier during my first book, which was like I don’t remember the date four years ago, three years ago and whatever
it was four years ago.
Yeah, it is a blur at this point in time. So we just kind of just touching bases with him. And that episode was really important because there’s highs and lows and everyone’s career. And we kind of talked about like we’re Ringa was at his peak and things that he could have done differently because he’s moved on from Ringer,
at this point. So it was just kind of like getting the inside to understand, like the difference between success and failure is a thin thing. And even if you fail their success in that failure, because at least now you know that this didn’t work and you learn from that lesson and you move on to the next thing. So through that failure, he has achieved different things.He’s moved into a whole nother spectrum of work that he never would have had access to if that failure didn’t happen. So and that’s why I really wanted him on the show, because we talk about all these successes. What where is the failures and where’s the recovering from failures? Because that’s part of the suspect’s journey, is that you’re going to have to get stepped on. Things are going to have to be broken. You’re going to have to mend them, fix them. And I think Gabe has done a phenomenal job of that. And then the last one that I’ve recorded at this point time was Tunnel Day, which we talked about earlier. And, you know, just his legacy of becoming a financial advisor and. The irony was when I was in studying for my series six, he had just completed his series seven, OK, so it was just like these commonalities throughout the year that we’ve always been on the same space in different directions.
I don’t know if you are listening out there are as excited as I am to hear the second half of the first season. The fact that we are at this point, I would say, is kind of a great testament to the hard work that you’ve done in order to kind of get this message out there. It’s really good for entrepreneurs, current aspiring entrepreneurs to sit and listen to these interviews. And so, yeah, that’s kind of all the questions that I had. I’m excited you’re halfway through excited about the second half. I’m excited about season two three for each state and where S.A Great Is going and where Boss Uncaged is going to be going. Yeah, it’s going to be wild.
Like any other episode that I’ve been doing, people have realized I flipped the microphone and like,
I always get the microphone to the person that’s being interviewed to give them opportunity to ask me questions. So I got a couple of questions for you .
But what’s your honest opinion of living with somebody that is always on?
OK, I would say two years ago and not that we’ve been living together for two years ago a year and some change maybe, but you have to learn to adapt in order to I guess you could say, survive for the most part. So in the beginning, you’re always on always 24 hours a day. Even when you sleep, your brain is on. So, you know, maybe in the beginning it was frustrating. But like, how do you not turn off? How do you not stop? How do you zone out? For the most part, I think I would ask those questions like and it wouldn’t be that you were zoning out. You were just in your head thinking about something else. You weren’t off for the most part, but now, you know, two years plus into living with somebody who is always on, I would say you just kind of learn to adapt. Like I know how you work. I know how you were. I know your morning routine and I know what happens throughout your day. I probably know more now that now I’m in this work from home environment, which before it was like I will leave the house. I wouldn’t know what you would do all day long. And I come home, we dinner, and then we would kind of be together for the most part. So I don’t think is difficult in any kind of way. I just think that it requires adjustment from both parties where when my day ends at five o’clock, my brain has to turn off for an hour or two, do something else, do something completely meaningless, play a little stupid video game on my phone before I can switch into the next work, which is usually something, you know, that I’m working on afterwards. I have to take those breaks in order to be able to pick up and do the next thing. You on the other hand, you go from one thing, one thing, one thing, one thing to another, and that’s not a bad thing.
So, OK, so what’s your general viewpoint of the podcast? Anything that you like to see me add or change or modify or tweak?
Nothing. I wouldn’t change anything at this point. You know, I’m very opinionated. I would say, oh, well, honey, you need to this. But no, I wouldn’t change anything at this point. I think the interviews you’ve had up until this point have been really insightful. And I like I said, I haven’t been a part of every single interview. So sometimes when it drops, I’m hearing it for the first time and it’s like, wow, when did you do that interview? Number one? But then number two, I didn’t know that about this person. I’ve met this person. I’ve been around this person. And I never knew that they went through this or they had this opportunity or they had this failure and they came back. So that’s been the exciting part for me, is being able to be just a listener, you know, because I listen to a lot of podcasts and as they’re going through, you know, the cycling on my phone and then I get to Boston KS and I’m like, I don’t remember him doing this interview. This is like brand new. So I wouldn’t change anything at this point. I’m, like, excited about what the second half of the season is going to look like and what those interviews are going to look like. And I’ve even actually enjoyed staying away from it just so I can have the surprise of what it’s going to be. So I go, oh, if anything, I would say, tell everybody, leave reviews, we need reviews. So Leave reviews So.
yeah. Yeah, I think that just comes with the nature of the beast. Right. And it’s kind of like book reviews. Right. So if you have one review then potentially I like 100 sales is said.
Exactly is the math is the numbers leave reviews people. Leave review
Yeah. Yeah. I would definitely advise you guys to leave reviews, send emails and ask questions. I think that’s the biggest thing. Right. So I mean, I think I have my general set of questions and they cover a gamut of different personalities and different information that any entrepreneur would find useful and even, you know, comical. I mean, I remember Shane’s episode was definitely probably one of the most controversial.
Oh, my God. I remember he said we’re going to have to put an explicit on like I heard it. And then I said, we’re going to have to put the little E on this one. Yeah, it’s intense, but it was a great. Episode and has so many great like nuggets of information, but if you’re uncomfortable with the curse word or yeah, his meeting he would like to have with his person dead or alive. That’s like my favorite actors on the planet. It definitely was like, oh, my, oh, my. So but it was a great episode.
So, yeah, he definitely had me rolling. So, yeah. So powerful power. I just think if reviews or questions would definitely be helpful. I mean obviously I have a formula, but it doesn’t mean I’m not willing to change the formula if it can add more value to the show. So just keep that in mind. Is it the community driven thing? It’s not just S.A. Grant show,
exactly like leave reviews, leave feedback, shoot an email some you guys have his phone numbers, send a text message and say, hey, next time, can you do this? Say this. Hey, have you thought about interviewing this person? Like you said, this is not, you know, just a one person show for the most part, like you have a village, you know, let’s hear from.
Yeah, definitely. And to her point, if you have anybody that falls into the category of being a successful business owner, they don’t have to be a millionaire. Right. They just had to be on that progressive climb. Someone that falls into you’ve heard some of the episodes, somebody falls into the program of they don’t sleep right. And they’re always on or they’re always thinking about how to progress and how to hustle, how to move forward. And there’s a million people like that. Everybody that’s listen to his podcast. If it’s not you, somebody that you notice. Definitely. And hence why you’re listening to this podcast, definitely send me an email, send an email, and let’s make that connection. I would love to interview him.
That’s good. Great. Smart off the hook now. Question. Yes,
yes. No question. So that’s the end of the recap episode of Boss Uncage. We’re halfway through the first season and I look forward to seeing these other episodes are coming out very soon, very shortly. And let me know your thoughts on possibly changing the format from going to bi-weekly to weekly. I genuinely want to kind of hear if you guys want to hear it more often, then I’ll make it happen over and out a group. Thanks for tuning in to another episode of Boss Uncaged. I hope you got some helpful insight and clarity to the diverse approach on your journey to becoming a trailblazer at this podcast. Helped you please email me about it, submit additional questions. You would love to hear me ask our guests and or drop me your thoughts and ask S.A. Grant dotcom post comments, share hit subscribe. And remember, to become a boss Uncaged, you have to release your inner peace S.A. Grant signing off.
Listeners of BOSS Uncaged are invited to download a free copy of our host S.A. Grant’s insightful book, Become an Uncaged Trailblazer. Learn how to release your primal success in fifteen minutes a day. Download now at www.Sagrant.com/bossuncaged.