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Founder and CEO Of Lauren Design: Kayley Lauren AKA The Social Media Boss – S2E41 (#69)
“Stay true to yourself and do what you want. Follow people similar to your niche, see how they’re doing it, and mimic your social platforms off of what they’re doing, but don’t copy them.”
In Season 2, Episode 41 of the Boss Uncaged Podcast, S.A. Grant sits down with the Founder & CEO of Lauren Designs, Kayley Lauren.
Lauren Designs is a design and social media marketing creative agency committed to delivering innovative and creative design solutions by making our client visions come to life.
In addition to managing Lauren Designs, Kayley and her team also do website design, graphic design. She also models part-time and is a promoter and partner for a health and wellness skin company. Starting out her journey as a YouTube creator, she actually wanted to be a rapper. In an effort to build a social media presence to support her music persona, she fell in love with figuring out the algorithm for Instagram so that she could get more views on YouTube – which spiraled into Lauren Designs.
When it comes to growing your followers and all that, it’s about making sure that you’re not just soliciting people all the time. Nobody wants to follow somebody that is always trying to sell them things. It’s about being genuine, creating genuine conversations, making genuine relationships with people. So just because you’re running a business doesn’t mean that every conversation you have should be, you know, you trying to sell your business. You know, sometimes it’s all about creating content that people want.
Don’t miss a minute of this episode covering topics on:
  • It’s ok to be workaholic
  • The high’s and low’s of working with your significant other
  • Canva as a tool for all levels of designers
  • And So Much More!!!
Want more details on how to contact Kayley? Check out the links below!

Boss Uncaged Podcast Transcript

S2E42 Kayley Lauren.m4a – powered by Happy Scribe

All right, three, two, one, welcome. Welcome back to Boss Uncaged podcast. Today’s episode should be pretty interesting. So we have an individual that’s kind of like a hybrid. She’s kind of fashioned. She does a lot of social media stuff, but she also has a company that backs it behind the scenes. So why don’t you tell us a little bit more about yourself, Kayley?

So my name is Kayley. I’m twenty two years old. I’m from Toronto, Ontario. I founded Lauren Design, which is a social media agency. I did that. I founded that about a year ago. We now have about six employees now. We currently service about over seventy five clients worldwide. We currently manage about twenty three accounts per day, Instagram accounts. And yeah, we also do website design, graphic design and I also model part time and I also am a promoter or partner for a hair and wellness skin company as well.

So yeah, I think that’s pretty cool because I mean, obviously, you know, I’m in that same space to a certain extent. So I think a lot of times people are always trying to figure out like, how the hell do you connect the dots between prime example, Instagram and and what do I use Instagram for? What kind of products should I put on Instagram? So I think you figured it out pretty early on in your career, is that correct?

Absolutely. Yeah. Well, originally I was trying to be a YouTube creator. I was trying to well, actually, I was trying to be a rapper at one point in my life. Yeah. So that’s how I kind of got into social media because I realized I need videos to get big. So that’s why I ended up figuring out the algorithm for Instagram so that I could get more views on YouTube and that kind of just spiraled into my business.

OK, yeah, I think that’s a good thing. I think a lot of people don’t realize that even though Instagram is owned by Facebook and YouTube is owned by Google, they kind of work and feed off each other much like Tic-Tac. Isn’t that gameplay now? Right. So you could feed it. Tick tock, tick tock. Feeds on Instagram, Instagram feeds into YouTube. So I want you to talk about that a little bit more in detail about the algorithm a little bit.

Well, ultimately, I find like like you said, and everything’s connected. So for example, if you find somebody that you resonate with an influencer, you’re going to follow them on all social platforms. So it’s really important that you figure out the algorithm for any type of social platform. If you make it tick tock famous, you’re most likely going to grow on your social your other social platforms. Right. So the Instagram algorithms a little funny because it switches all the time. There’s always rumors about like like right now, I think saves apparently are the new likes, but Instagram doesn’t ever confirm that. So it’s honestly just about creating good content that people resonate with making sure that your content is not always about you making content that people can either learn from or relate to, share, et cetera.

Yeah, yeah. I think I think you definitely did a good job. I mean, obviously I looked and looked at some of your stuff before we got on here. And what I’m realize is that obviously you’re in the the space of modeling and that modeling could then go into like pharmaceuticals or makeup. And then you also have like the behind the scenes look, if you want to be on Instagram like I am, here’s the steps to do it. So, I mean, when did you figure out, like, these these three and I call them Triangulations, like it’s trying to figure out the three components that overlap to talk the talk to that one particular audience. So how did you get on that journey to figure that out?

I’m sorry, so you mean so?

Yeah Yeah So how did you figure out because I mean, triangulation that I’m talking about and describing is something that prime example, if I’m in insurance and I’m talking to real estate agents and I’m selling life insurance, not just home insurance. Right. It’s the three different components that come together to make my target audience so far, your target audience, you potentially have like the modeling, you have the skin care, and then you also have how could someone learn to do what you’re doing? So that’s like your target audience. You’re talking to millennials that want to be like you in front of the camera. They want to figure it out. And they also want to figure out how can they put their products in front of the camera or put their particular services in front of the camera, much like you’re doing so on your journey to that road. How did you get that? How did you figure that out?

I think honestly, when it comes to growing your followers and all that, it’s about making sure that you’re not just soliciting people all the time. Nobody wants to follow somebody that is always trying to sell them things. It’s about being genuine, creating genuine conversations, making genuine relationships with people. So just because you’re running a business doesn’t mean that every conversation you have should be, you know, you trying to sell your business. You know, sometimes it’s all about creating content that people want to ask you questions like, hey, how did you how did you make this or how did you come up with this? It’s it’s not always about selling what your business is. And I think that’s what helps grow your following people who want to follow your life, people who want to be essentially like you, I guess. But, you know, it’s really about making sure that you’re being genuine and not soliciting people all the time, because then that kind of comes off as in genuine. Right.

So let’s just stepping back a little bit. I mean, are you originally from Canada? And if you are like, how did you even get into the space of, you said you originally become a rapper, so you wanted to become a rapper? And how did you go from being a rapper to jumping into YouTube?

So I guess well, so, yes, I’m from Canada, I guess. Well, I’ve had I’ve always loved music. I grew up doing musical theater, dance competitions, all that stuff. And I also just really love, like listening to artists music. And I like I love music that makes you feel something. So I want to be the type of person that could do that. Obviously, I didn’t end up being successful in that. But I guess that’s because personally, I found that I care too much what people think, I guess. And so when you and also I feel like as a rapper, I was trying to have this type of persona that I really don’t have. So I guess that just caused me to translate that into modeling and into, you know, creating social media, like learning about social media marketing and helping other businesses grow, because I was able to grow my personal profile. But obviously I feel like people weren’t really resonating with the music as much as they were with just me as a person. I think people like my personality. They like how genuine I am, how real I am. I’ll be down to talk to literally anyone in my dreams about anything, about life, about whatever. And I think that obviously helps the following and stuff. So, yeah.

So I think I think that’s a really solid segment. And I was hoping that you will go down that road because I mean, part of the example that you just illustrated is like you figured out how to pivot like one thing wasn’t working, but then you saw that something else was working, even though the original plan didn’t come to fruition. So you kind of shifted it in. So I definitely commend you for being a savvy, as you are in that space to recognize when something wasn’t working and paving it to the next thing.

So my next question, like on the journey of like finding like business success currently where you are, you always hit hurdles. Right. So what was like the worst experience that you’ve experienced in your current journey?

Well, I guess, you know, like any business, there’s always going to be people like clients or customers who give you a hard time and sometimes that can definitely affect your self-esteem, I find. Well, I am a lot younger than a lot of the clients I work with. So sometimes I feel like I struggle with clients. Like I don’t I wouldn’t say disrespect, but I feel like they kind of talk down to me sometimes as if I don’t know what I’m doing. So that definitely was a hurdle. I feel like in the beginning, trying to find a way to, like, prove that I like to trust me, basically, because a lot of customers, especially when you’re dealing with something with their business, social media and everything, they a lot of people like to micromanage you. Right. But at the end of the day, you have to realize you’re putting your money into me for a reason. You’re buying my services for a reason. So it’s important to realize, like, you know, I like you picked me for a reason to see that I can help you grow your profile. So I guess that was something that I had to deal with to kind of show that I’m capable of running your profile, like ultimately social media management. The whole goal is so that you don’t have to really worry about your your social right. So I definitely struggle with, like, a lot of clients who micromanage you and then. Yeah, but eventually I guess they just have to get comfortable with who you are. And that comes with being genuine as well. Right. Telling them the flat out like what it is like why you’re doing things, explaining things to them as much as you can. And I guess that’s helped a lot of the time zones really because we do worldwide. So that that’s also a hurdle. Like I feel like my phone’s never not buzzing because I have clients from the U.K., I have clients from.. At one point I had a client from Africa. So like there’s time zones all over the place. So it’s like at one point I was getting really stressed out because it’s like, oh my God, no one respects my time. But at the end of the day, their business hours are different from my business hours. So I had to kind of adapt to that as well.

So, I mean, you’re talking about a world wide platform. And I mean, I kind of love world wide because it gives me opportunity to I could have employees that are overseas, so then they could shift in when I shift down. So how did you even get into the space? I mean, you currently you’re in Canada, so you’re more on the western side of things, right? So how did you get into the market of the eastern side of the world?

Ultimately, it’s my mom. My mom, actually. That’s how I started this, all because she runs a permanent makeup business downtown in Yorkville. And so she actually travels the world, works with different types of brow artists. And so basically, she recommended me to some of her girlfriends. And that’s just kind of how the ball got rolling. So a lot of my clients are actually US based majority. I like ninety nine percent of them are US based and then. Yeah, and then I guess from there, once the word starts coming out on Instagram, when you type in Instagram management, I think my account comes up. So that’s just how we got the ball rolling. People started resonating with my page and that’s how we got to the UK side of the world as well.

So how is your business structured or are you LLC, S-CORP, C-Corp.

I don’t think I’m any of those at the moment, we just, I guess, got the business license, but I don’t think I’m either either one of those guys.

So, I mean, that’s pretty interesting. I mean, it’s just it kind of I think you’re at that point to where you’re shifting from solopreneur into entrepreneur. Right. So you’re kind of going into the space, but it seems like you got dropped in the heat of the fire and you have clients around the world. So it’s kind of like not necessarily an overnight success, but you’ve kind of just built it up to the point to where you are currently. So my next question is, is we always hear about the 20 years it takes someone to become successful and obviously you’re in your 20s. So it didn’t take you 20 years to get to where you are. So how long have you been on your journey?

I started learning design about a year ago. From today? Well, not from today, but February 1st was like when I started this all. So it’s been exactly a year now. But that’s not to say that I haven’t been on Instagram trying to work the algorithm for my own personal profile, probably for about three years now. So but obviously I’m not even where I would like to be because like you said, It take 30 years to be successful. I wouldn’t consider myself technically successful yet. I would say we’re growing and I’m happy with where we are. But definitely we could grow more and I would like to see us expanded.

So if you could go back in time and do anything all over again, what would it be and why?

That’s a great question. I guess it would be. Ultimately, I guess it would be just the hiring process. I think that’s that’s also another hurdle that I struggled with at first. I was kind of just hiring. I feel like my business grew exponentially fast. And it was it wasn’t I wasn’t able to handle it. It just kind of happened. All these clients came out of nowhere and I was getting so stressed out. So I just kind of hired whoever was available and ready. I didn’t really do a whole screening process, interviews, nothing. I was just like, OK, you can do this great. And they’ll pay you and I’ll pay you. And that kind of obviously created lots of problems. I had clients who were used to my work as well. And once you kind of switch over, you delegate different tasks. Definitely people start to notice like, hey, this is a little different than normal. Right? But at the end of the day, like, I couldn’t do it all by myself. So definitely, I guess the hiring process, I would have liked to take more time. But obviously now as we were growing, I am like filtering out things and making sure that people are doing what I want. And also, I guess I’m also taking back a lot of the tasks that people are having issues with. So I feel like I put a lot on myself. But at the end of the day, it’s what you need to do to be successful, I guess, right?

Yeah, definitely. So. I mean, what did you do? Did go to college. I mean, how did you get into, like, I guess more so the design side of things, the design house.

Honestly, I’m self-taught. I didn’t go to college, didn’t graduate high school, but that was really in high school. I found that a lot of the projects I did, I was super creative with like we would just be instructed to, for example, show the class a career that you were interested in. A lot of people would do PowerPoint reports. I was always like doing a music video. I was always doing something fun. So I always found that I had a really creative vibe to myself. And so high school helped with that. And I guess, yeah. So I was self-taught. And YouTube helps a lot.

Yeah, definitely. Definitely. So I mean, I think you alluded to a question that I used to access. Like, do you come from an entrepreneurial family? I mean, that goes without saying so. Besides, your mom was anybody else and like your bloodline entrepreneurs. And where did you get the hustle from? Was it just your mom?

I think both my parents are extreme hustlers. They came from nothing, literally nothing. And now they both have huge houses. Like I look up to both of them so much. I know my dad is an entrepreneur, but I don’t really understand what he does. He does something with stocks and I know he has an office, but I could not tell you the rest. But I respect their hustle so much living with. But I’ve lived with both of them and I could totally I think I definitely get my drive from both of them. All they do is work, work, work, work. So I definitely get that from them. All I do is work as well.

Nice! so i mean, coming from like that kind of hustle mentality background and you’re pretty young right now, but like, how do you currently juggle, like, your family life or your life with your friends and your work hustle at the same time?

I think the pandemic is really nice to me, so I technically don’t really balance it, all I do is work, but obviously doesn’t make me feel that bad because thanks to the pandemic, I don’t really have to do a lot. But I mean, Zoom is great. You know, you can always work while you catch up with people. I see my family when I can. I live with my boyfriend. So whenever I have spare time, I hang out with him as well. And of course, if my friends ever need me, they can come over and I’ll drop whatever. But yeah, I definitely haven’t figured out the balance part as well as I should yet.

Yeah, I think you just brought up Jay and you guys did some YouTube stuff and you got like the YouTube channel going like how difficult is that working with your significant other on like you know, you’re like your marketing strategy and your campaigns. How does that work?

Honestly, he’s actually works for me, for my lawn design as well. So that’s a great question, I think. Well, it’s there has it’s good and bad, right. Because for one, like, it’s nice to have somebody that I can fully trust with my business. Sometimes you’re always afraid of like you don’t know who is going to, like, leave and take your your tactics with them and then start their own business. But obviously with your boyfriend, you can fully trust him. I give him all my secrets and I trust him completely. And but yes, there are times where let’s just say if there’s an issue, he just gets really awkward. I don’t want to tell my boyfriend like you did something wrong. Right. So that you definitely run into issues there. But for the most part, I do like working with him. And he’s also into film and like technology and all that stuff. So when it comes to YouTube, we really do like it. It’s more of a hobby for us now. We love to travel and create videos, so I really like working with him.

Yeah, I mean, I can definitely tell from you guys video one, you guys like creating videos, you put a little extra in there, a lot of sound effects and some animation clips in between. And it seems like he share some of your personality, like you guys have similar personality traits. So, yeah, chemistry definitely works.

Yes, absolutely. Were super fun and quirky. And yeah, we’re always bouncing ideas off of each other. He’s very entrepreneurial as well. He loves stuff like right now he’s currently in a flipping business, buying and selling. He loves to do that. He also has his own business doing magic. So I learn a lot from him as well. He’s done he has he has run his own magic business since he was like, I think like eight years old. So he definitely has a lot more experience with entrepreneurship and all that. So that’s really nice as well.

Oh, so what are your morning habits? Your morning routines?

My morning routine is so funny, I literally wake I roll over and start working because my work is my phone, it’s pathetic. My boyfriend’s like, you need to wake up and spend some time to yourself. But it’s like I wake up, I check my phone. It’s like 50 people like, hello. i need this and i need this. So I literally like half my eyes half open. I’m like working. But on a day that I’m not working, Sundays are only day off. I guess my morning routine would be like just getting breakfast. And honestly, I still work. yeah.

I know it’s pretty interesting. I mean, it’s kind of the work life balance thing it comes with. Pulling out systems and creating systems, and I think like you’re at that dawn of, OK, I don’t want to do this every day, all day, forever, what systems I want to put in place. So that way when they call, they’re not giving me is getting routed to someone else. You have to deal with that both continuously. Eventually, by the time you hit your 30s, you’re going to be like completely stressed the hell out.

honestly, I’m already there, like sometimes like I probably have a mental breakdown, like once a week, like, I can’t do this, but then I just do it. But I totally know what you mean. I do need everyone tells me that. I guess I just it’s all about figuring it out.

Yeah. Yeah. If you get a chance, you might want to go back and listen. I think it was episode three of Season two and it was Damon and Damon said like he was talking about, he’s much like us and says work, work, work, work. And then one day he said, to hell with it. And for like six months he sat down and he wrote out every single thing that he does for all his clients, documented all of it. And then he was able to delegate it because he didn’t have to worry about it. All the details were there is a now you can kind of delegated to his ideas and his VAs and PAs he has VAs and PAs worldwide. So it makes it to where now his business could scale, but he doesn’t have to deal with all the phone calls and all the stress on the first hand basis.

I love that my mom tells me that she’s like, sit down and I cry to her all the time. I’m like, Mom, I can’t do this. I should, like, sit down, write what you like, write what you don’t like about like write what you like about your job, write what you don’t like about your job, fix it. And I’m like, OK, I will never do it.

Sooner or later it will get to you. So Move on to the next question, I mean obviously that is the business podcast. I’ve always asked a question about, you know, like, are you an avid reader or are you an avid more so like audio book person? And if you are either one of those, what books helped you to get to currently where you are and what books are you reading right now?

Not a book person, but I do watch shows, I listen to podcasts, I like my favorite shows, Dragon’s Den like I absolutely love it. Manjit is my absolute favorite. She’s amazing. That gives me lots of motivation. And I like seeing other people’s ideas and how different entrepreneurs like make things of themselves. So that definitely inspires me podcasts. I don’t have specific ones that I like, but I do have a clubhouse, the app, and I just listen to whatever is out and whatever sounds interesting. I also work with Monat, which is like hair, skin brand. So all the girls in there are always sending personal development podcasts. They’re just recommending things. So I’m constantly listening to those guys.

It’s funny that you brought up Dragon’s Den. So for all the US don’t know what Dragons Den, it is the predecessor to Shark Tank and came out well before it was like probably eight, nine seasons before Shark Tank even came to existence. So I think it’s still it’s still running right now. Live in Canada, correct?

They’re doing zoom call, they’re doing zoom virtual meetings now.

Yeah. Yeah. It’s if you haven’t had opportunity to kind of just go to YouTube and look up Dragon’s Den, I would definitely I mean, back in the day I think there was in a brick warehouse on the first season. There was definitely a cool show. So I definitely commend you for watching that. I mean, it makes the original shows. You kind of see where Shark Tank kind of bit off. Yeah, absolutely. Atum show.

Yeah.

So what do you see yourself 20 years from now?

Twenty years from now, I hope to just be like a travel consultant, I would love to like travel and show other businesses how to rebrand different ways that they can grow. But obviously, I feel like I would have to build a much bigger name for myself to be able to do that. But, yeah, 20 years from now, I just want to be traveling, living life, helping other businesses, doing what I do at a much bigger scale.

Nice, nice. So, I mean, obviously you’re into technology even though you’re not into technology. So what software do you use behind the scenes that you will not be able to do what you do without.

Definitely, I use Canva, which is probably so basic for people, but it works Canva, what else? Google Docs, Google Sheets, all of those couldn’t live without those Google forms. Wix for website creation Pic Monkey, like the basics, but I guess I’ve learned how to use them to the best of their abilities because a lot of people are like what program do you use? And I go Canva there like this isn’t Canva work. And so I guess it’s it’s honestly just using the programs that are popular, but learning how to work them to your advantage.

Yeah, it’s pretty, pretty interesting. And it’s like. On one hand, like I’ve had conversations with people that are in his 60s, they have confidence in people in their 40s, 30s and conversations with millennials as well. And there’s a clear divide between the software platform, which I like. I mean, obviously, you’re savvy. Are you going to use whatever is low key that you can use on your mobile device that’s cost effective versus someone that’s a little bit older may say they’re going to spend 55 dollars a month and get Photoshop and Illustrator when technically you can kind of do a lot of those things on other platforms.

So that’s actually a really good point. My mom says that she’s like, if you’re going to be a real graphic designer, you should be you should be doing Adobe. And it’s like everything on Adobe I can do on my sites for free and not for free. Actually, you have to buy the pro and premium, but they’re like fourteen dollars a month as opposed to what you said, like fifty five dollars a month.

Yes. Ludacris schools of thought. I mean obviously you get a lot of work done through Canva and Photoshop is more so traditional to where you want to do really great details and manipulation. But in today’s world you really don’t really need that level of manipulation unless you’re going to be dealing with like magazines and stuff like that. But for social media, by all means, Canva gets the job done.

But then there’s also you’re right, for a it like for Adobe and stuff. I use like the pic monkey, which is also amazing. I don’t know if you’ve heard of it, but it’s really great for vectorizing images as well. It’s just honestly how you figure out how to use the programs. But yeah, I find that pic monkey is a great way. Like I don’t see much on Adobe that I can’t do on like my sites, but obviously I have to use a bunch of them to get like one Adobe can do, but, you know, whatever works.

Yeah. But I think that that is a testament to like the millennial generation and understanding that everything in today’s world is about like compiling different pieces of components and Frankenstein. I always make the comment about Frankenstein, something that’s not a negative term. It’s kind of like if you could figure out how to do twenty five different things and by using three different software and that software combined is like ten dollars a month versus fifty five dollars a month, that’s automatic win.

Absolutely, 100 percent, I agree.

What are you using for, like your analytic data, like I mean, obviously you’re figuring out algorithms, so behind the scenes you’ve got to look at kind of like, well, where is people coming from and who is the target audience and and how many people like this? Like what are you using for that?

Instagram Insight’s they’re the best. Yeah, we we have people who I have people who track everyday activities, so we make sure we make sure that you check the insides, log it, and then we kind of just see how it goes from there, which hash tags that we use today. How did that breach affect? How did that reach affect their profile, stuff like that, and we kind of just base our statistics and content based on whatever the reports come out to be, right. I find Instagram Insight’s is the way to go. They help a lot and they tell you exactly what time you should be posting, what time your followers are most active. I mean, I’ve used other apps as well, but I find that Instagram Insight’s works the best and it’s also free.

So you come at it from kind of like a day trader mentality to kind of like you see what the shifts are in the market and you’re shifting automatically versus I mean, I’ve heard and I’ve dealt with people that they may pick a hashtag campaign and they run that campaign for seven to 14 days and kind of read analytics over that period of time. But you’re saying your shift within twenty four hours and have you seen that there’s been enough time to kind of get the data that you need to make that shift?

I mean, we track it every day. I wouldn’t say I change the hashtags every day. We talk about like five to six hash tag groups, probably weekly. And then like, you know, if we noticed, like on Monday, the hash tag group that I used wasn’t doing so well. We’ll take that out, switch that up with something else and see how that works and go from there. Same with what time you’re posting at and captions and stuff. Caption Actually, nowadays, Instagram algorithm, it’s not just about tags anymore. They when you search things in the search bar, it’s all about the keywords that you’re using in the captions as well. And so just making sure that you’re optimizing your captions as best as you can to get your audience. So it’s not good to just write like one sentence nowadays in your captions. You have to make sure you’re providing some good information.

So define that further. Because some people I mean, I mean obviously i get it but some people they may not understand the difference between, like hash tags and captions and descriptions. So I want you to break that down a little bit.

So Captions is obviously like the what you’re writing under the photo to kind of explain what it is by optimizing I say like things like making sure you’re kind of creating things to help people engage with. So asking a question in your caption is super, super helpful. Makes me actually gives people incentive to want to comment. But obviously not being like, hey, how’s your day? You want to say something like, for example, if it’s a brow post, you say, how long does it take you to fill your browser every day people want to comment, right. It gives people incentive to comment. Also, using emojis really is super friendly. It kind of creates a personality to your brand and it’s enticing to the eye. What else? Drawing a blank here. I’m so sorry, but yeah.

I think I think you definitely nailed it. And I was actually doing detailed questions because I want our audience to really understand, like the way you think may not be the same way someone 50 years old think, but finding the commonality between the way millennial things and the way someone else older thinks, it’s not as hard as you may think is just a matter of stepping out and looking at it from an outside point of view versus putting yourself in that space. And for you, you do it every single day and you’re doing it for clients. So you’re writing all things really quickly because you’re living their life. But again, for this particular pocket, I just want our viewers to understand, like you could be in her spot if you step out and stop thinking directly about you, think about the masses versus the individual. And I’m not saying that you shouldn’t target, but just understanding that would definitely help.

Yeah, absolutely. Yeah.

So final words of wisdom like, say, I’m a high school. Right to say I’m 16, 17 years old. I’m listening to this podcast and I’m like, dude, she’s only like a few years older than me. She really has a business. She has YouTube going on. She has Instagram going on. Like what words of insight would you give to me to help me move forward in my journey to be an entrepreneur?

Stay true to yourself and do what you want, because like I said, like if you wanted to do music, stick to it, follow other artists or follow people similar to your niche, see how they’re doing it, follow people that are successful that you look up to and kind of like mimic your social platforms off of what they’re doing. Don’t copy them, but see what’s working for them and make sure that you can kind of translate it to work for you. You know, track a journal, make sure that like you’re journaling what’s working for you, what’s not expenses. Always write down your expenses, especially as a young person. I feel like we just waste our money on crap. So saving money is so important, especially the younger you are, the better. And I guess just like like we’re young, you should, like, go for it. Right. Like, that’s I, I talked to so many people my age were like, I want to do this, but like I’m just going to I’m waiting for the right time. I’m waiting till I have ten thousand followers. I’m waiting till this is not just start. And, you know, you’ll eventually get to where you want to be, but you’re never going to get somewhere if you don’t start So yeah.

Yeah definitely. Definitely right. Man, it was like a book that I read when I first started. My podcast was going to start ugly and it really just tells a story about just get out there and do it and you’ll figure things out, like where my podcast is today is nowhere near where it was a year ago. And it’s so just get out there and do it.

Uhm, yeah, definitely. I see my work from last year too, and I’m like, oh, this is awful. But you got to start somewhere, right? So now we’re going to be perfect. Just do it.

Definitely. So I mean, what’s your Instagram, your social media, your Facebook handles like how could people find you online?

kayley.Lauren, K A Y L E Y. L A U R E N, you can find my business. Lauren Design co so laurenDesign.co and yeah. YouTube Kayley Lauren Everything’s Kayley Lauren.

Nice So just going into the bonus round a little bit. Right. So if you could spend twenty four hours with anyone dead or alive uninterrupted for those twenty four hours, who would it be and why.

Mac Miller, I love him. Yes, well, he was honestly like when I was doing my shopping, that’s what everyone said, like, who would you clap with? It would be Mac Miller. And I was so sad with what happened to him. But I just love the way he was able to translate music and like his personal feelings. And you could tell he dealt with a lot of demons. I would just love to, like, pick his brain and talk to him. But I love also how he’s probably like also Drake, but he’s like it’s not very common for rappers to sing and rap. And he’s probably one of the only ones that I love listening to. I mean, there’s bone thugs, too. They do that. They do that well. But yeah, I would say Mac Miller.

Yeah, I think Mike Miller definitely is up there. And to your point, I mean, Drake is well, I mean, I think Drake is more so an actor. So no matter what you put them in, he pretty much is going to figure it out.

Oh yeah, totally.

Yeah. He got the drop of a dime. He could turn it on and off. So I think that that was kind of like the height of his career was coming from acting to becoming a rapper It already made sense. So if you could be a superhero, who would it be and why?

Oh, God, that’s that’s a hard question. I don’t even know my superheroes. Um, do you know Teen Titans?

Yeah, we do.

Raven. Raven, I love Raven. You so dark, though, but I love. She definitely found her her chakras and her spirit, so.

Yeah, yeah, yeah. I can see Raven. I can definitely see Raven there. So going into like the last bonus question, like being that you are as young as you are, what is your most significant achievement to date.

I guess it was moving out at 15, like most people are like what? So I just thought and just being able to survive from that and going from I worked so many minimum wage jobs possible. So going from that to being able to be my own boss, I think that’s definitely a huge accomplishment for me. Like, my bosses were really mean to me. So to be able to hate hate waking up and going to my job every day to waking up and loving my job, I guess that’s why I’m such a workaholic, because I just I love my job. Right. So that’s definitely a huge accomplishment.

Well, yeah. I mean, that’s definitely interesting, like being that you’re in your early 20s and you moved out when you was 15. So I mean, that that is a hell of a journey, a hell of a ride. So, I mean, going into the closing out the podcast, I always give whoever I’m interviewing opportunity that on this journey you may have had some questions you want to ask me. So the floor is yours. The microphone is yours. Any questions you would like to ask me?

I would. I was actually very curious to know who what superhero you would want to be. That’s a great question.

You’re the first person to ever ask me that question, and it’s kind of like I would be Mr. Manhattan and Manhattan is from DC Comics and I love Marvel, but I would be Mr. Manhattan Just because he has the opportunity to be an all times all space, everything all at the same time.

I love that. I love that. And also, I guess what would you say your biggest accomplishment is?

I think my biggest accomplishment to date, I mean, I’ve had lots of accounts when I’ve published books, I’ve started up businesses and I’ve done a lot of things. But I think my biggest accomplishment early to date is right now will be my podcast, because my podcasts for me is leaving behind a legacy for my family and my kids and having opportunity to interview people like you and other successful people. So people that I’ve known for ever, some people I just met like you literally today for the first time. But then my kids and my grandkids have opportunity to see this conversation and learn from myself and learn from you. So once I’m dead and gone, this will always be here.

That’s beautiful. I love that so much. I want to thank you so much also for having me on your show. This is amazing and such an awesome opportunity. So thank you.

Yeah. I definitely appreciate you reaching you. And i just want people to understand. Like, I mean, you reached out on a platform. We didn’t know each other. You know, you kind of told me a little bit about your background. I looked into it and I was like, you know what? This is a perfect platform to kind of hear your story. And I think most of the time on my show, we have people that that are older, that are successful on another level. But I was like, this is a good opportunity for you in your current success coming in from brand new millennial standpoint to give a different point of view. And I definitely appreciate you coming on the show and giving our listeners that opportunity to hear you speak.

Yeah, thank you. I love that.

Great! S.A Grant over and out.